Impact

Cuts both ways

Cuts both ways

14 May
Advertisers are learning that cutting-edge ads can be a double-edged sword sometimes

They’re big — on being better

NEW YORK — A new commercial by Destination XL, an American retailer for large-sized men, takes the unusual approach of featuring chubby men instead of models built like...

Bleaching the green divide

NEW YORK — Green Works, Clorox’s line of environmentally friendly housecleaning products, used Earth Day yesterday to introduce a fund-raising promotion as part of an overall...