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PPP to adopt low media profile, will focus on outreach

SINGAPORE — Defying conventional thinking that media coverage is the best way to boost one’s profile, Singapore’s youngest political party, the People’s Power Party (PPP), would rather “keep a low profile”, said its secretary-general Goh Meng Seng.

People's Power Party's candidates Goh Meng Seng and Syafarin Sarif speaking to a resident at Lot 1 in Chua Chu Kang/ Photo: Raj Nadarajan/TODAY

People's Power Party's candidates Goh Meng Seng and Syafarin Sarif speaking to a resident at Lot 1 in Chua Chu Kang/ Photo: Raj Nadarajan/TODAY

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SINGAPORE — Defying conventional thinking that media coverage is the best way to boost one’s profile, Singapore’s youngest political party, the People’s Power Party (PPP), would rather “keep a low profile”, said its secretary-general Goh Meng Seng.

Pitching all its efforts into connecting with residents personally and at rallies is a better use of the PPP’s limited resources, he added.

“I’m taking a different strategy by virtue of the fact that we are small,” said Mr Goh. “Instead of seeking exposure on, for instance, media platforms, I would rather keep a low profile because we are not contesting all over the place. I would rather focus our energies on reaching out to the residents personally and (through) our rallies.”

He added: “We will do more of the traditional way of campaigning, and show sincerity on issues.”

The PPP, which is contesting in only one constituency (Chua Chu Kang Group Representation Constituency), plans to hold a rally on Friday (Sept 4). The others on the four-man team are market research director Syafarin Sarif, who ran with Mr Goh in Tampines on a National Solidarity Party ticket in 2011, as well as newcomers Lee Tze Shih, a property consultant, and finance manager Low Wai Choo.

They are pitted against the People’s Action Party’s (PAP) Mr Gan Kim Yong, Mr Zaqy Mohamad, Ms Low Yen Ling, and Mr Yee Chia Hsing.

As part of reaching out to residents, Mr Goh said he was also trying to work with social initiative group Project Awareness to identify disadvantaged groups, such as those with low income. “We will try our best. Our resources are limited. A lot of things cannot be done without government funding. If the People’s Action Party is sincere, they will push things through whether they win or not,” said Mr Goh.

In a Facebook post on Monday, Mr Goh pointed out that Mr Lee and Ms Low were fielded because of their sincerity in speaking up for Singaporeans. The pair are political-social activists who are regulars at the Speakers’ Corner.

“Although they haven’t contested in partisan politics, they have been good activists in their own rights,” Mr Goh wrote. “It is time for them to step forward and contest so that they could get the voices of people into Parliament, look into PAP ministers’ eyes and ask them straight to the point and (they) will be forced to answer all these questions.”

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