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As the floral industry blooms, old-timers evolve to keep up

SINGAPORE — Faced with an influx of younger “hipster” florists offering new arrangements and cheaper prices, older brick and mortar florists here have had to evolve to keep up.

SINGAPORE — Faced with an influx of younger “hipster” florists offering new arrangements and cheaper prices, older brick and mortar florists here have had to evolve to keep up.

TODAY speaks to some old-timers to find out the challenges they face, and how they have adapted. We also asked these florists to show us their interpretations of modern and classic bouquets. Watch the video above to see their creations and hear what these florists have to say.

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