Nas Daily set to arrive in Singapore with a bang

SINGAPORE — After 1,000 days on the road, Nas Daily is set to call Singapore home, and he wants to arrive “with a bang”.

To mark his arrival here, the travel vlogger, whose real name is Nuseir Yassin, is organising a “big event” — details not yet known — on April 20.

“It's a great way to meet up in person, make a video together, talk to you a bit about Nas Daily, talk a bit about you, and showcase other talent in the region,” said Mr Yassin in a Facebook post on Tuesday (April 2).

“I don't want your money. It's a free event. We'll do our best to make it fun for you — I promise. You just have to show up,” he said.

The event will take place from 4pm to 6pm, but the venue has yet to be determined.

Mr Yassin, who has 12 million followers on Facebook, first announced his impending move to Singapore last month. In an earlier interview with TODAY, Mr Yassin spoke about his plans to set up a video production house in Singapore, focusing on creating Facebook videos for clients. He also intends to hire about five more people to join his team.

Local content creators, meanwhile, have said that it would be challenging for Mr Yassin to convince Singaporean and regional companies to work with him, noting that understanding local culture and context is needed in order to connect with audiences here.

Mr Yassin is most well-known for his one-minute travel videos where he visits various countries and documents his experiences there.

He first visited Singapore with his girlfriend Alyne Tamir in August last year and produced several videos from his time in the Republic, including one that described Singapore as “almost perfect”, which drew criticism from some online viewers for being too positive.

He has also had to defend himself against accusations that his positive videos about Singapore were sponsored by the government, stressing that his work is self-funded.

"We just really like the region and the warmth of its people," he wrote in his Facebook post.