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Sundown Marathon reaches out to the masses

SINGAPORE — This year’s Sundown Marathon sees the inclusion of not only a new title sponsor, but a new race category as well.

Runners of today's (April 11) lead-up run in a cool-down stretching yoga session at the roadshow event at VivoCity. Photo: Loke Kok Fai

Runners of today's (April 11) lead-up run in a cool-down stretching yoga session at the roadshow event at VivoCity. Photo: Loke Kok Fai

SINGAPORE — This year’s Sundown Marathon sees the inclusion of not only a new title sponsor, but a new race category as well.

Revealed at a media event today (April 11), the new 5km fun run category aims to reach out to beginners, letting them in on the night run experience while encouraging them to keep up a healthy lifestyle. This move is part of efforts to broaden the race to the wider running community and the experience of group running, in line with this year’s theme: “Pulse of the Tribe”.

“When we started the event in 2008, we included an ultramarathon category, and it’s been pretty hardcore I would say,” said race organiser HiVelocity Managing Director Adrian Mok.

“At the end of the day, I don’t only want to reach out to a small group of runners who are already very much into running. I really wanted to reach out to more people, so we thought 5km could be a new way to get people who’ve never tried running to just come to the event.”

BETTER LIT PATHS THIS YEAR

Mr Mok also addressed some of the complaints of previous runs, such as the bottlenecks and poor lighting at certain segments.

“In the past the only access area was the MCE service road, which was basically a construction road. It’s pretty dark and not very even, but that’s a limitation of our urban landscape. We try our best to light up the area but there are still limitations,” he said.

“But the good thing is there’s already a new access parkway that’s been built, which connects the whole area and it’s all lighted up very nicely.”

The routes will see some minor changes from last year’s run, which organisers will reveal closer to the date. The launch also saw the unveiling of the race’s partnership with healthy lifestyle brand OSIM as the title sponsor.

The OSIM Sundown Marathon 2015 will flag off on Jul 4 at the F1 Pit Building. More information can be found at the event website. CHANNEL NEWSASIA

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